Year: 2025

I went to McDonald’s during the holidays, and the Grinch had completely taken over. The branding was so good that I immediately said, “I’m getting whatever that is.” Here’s the funny part—it wasn’t new. It was the same chicken…

There are only two reasons users stick with your product: They have no choice (common in B2B products) The benefit is greater than the pain In many enterprise experiences—like job applications, ticketing systems, or learning platforms—users are forced to…

This week, digital exploration met physical exploration, and I loved every minute of it. I had the chance to meet with some of my colleagues in Colorado with my colleagues from Seeq Corporation, and this picture shows my workspace…

Today, a colleague and I ran an internal design session to brainstorm and get internal feedback on ideas for new features in Seeq. Even though our internal team isn’t the end user, their perspective is really important. I’d never…

Rejection hurts. We've all been there—pouring our creativity into a design, only to hear, "This isn’t working." But here’s the thing: rejection isn’t about you—it’s about the design. Here are my top tips for handling design rejection like a…

The Super Bowl isn’t just about football—it’s an experience. From the seamless (or not-so-seamless) streaming access to the game’s on-screen graphics, branding, and real-time engagement features, every detail impacts the viewer’s experience. As a User Experience (UX) Designer, Leader,…

Stepping Into Creativity: Finding Inspiration in the Unexpected Some of the best ideas come when you step outside—literally. Today, I decided to take a walk on this beautiful snowy day, something I hadn’t done in a long time. It…

As a UX Designer, it’s important to embrace diversity—especially diversity in thinking. Our users don’t think the way we do, so we must find ways to understand their perspectives. Gain empathy by conducting research, perform usability testing, and surround…